CRM

How to make a higher education CRM project successful

Customer relationship management systems (CRMs) work wonders for student recruitment in universities around the world every day. If implemented and managed properly, they have the power to minimise workloads, streamline communications and ultimately convert more candidates into enroled students. “FULL FABRIC [CRM] helped us digitise the whole admission process which not only improved the applicant experience but also made the review and selection process much easier”, says Emma Spittles, Scholarships Programme Manager at Said Foundation. 

My job in higher ed

My Job in Higher Ed with Nicole Ponsford, Digital Education Project Lead & Online Educational Specialist

Nicole Ponsford has worked in various roles within education over the last 15 years, from early years to post-16 settings. Since 2010 she has been an educational coach, writer and digital content producer. She is currently studying for a Doctorate whilst working for Achievement for All, and in 2018 co-founded The Gender Equality Charter (the GEC), a platform that aims to make gender equality accessible to all. The schools, homes and businesses who sign the charter become part of the GEC Community of Change and receive access to learning opportunities, resources, events and more. We caught up with Nicole to find out more about the GEC, what's new in digital innovation for learning and how she manages to juggle everything! 

Admissions

6 Digital Marketing Strategies In Higher Education

At the top of the list of challenges facing higher education in 2019 is Brexit. Universities are uncertain of the status of their continued participation in exchange programs like ERASMUS and are research funding is also likely to be affect – universities received £500 million every year in EU research funding from 2007 to 2013. 

Education

What will higher education look like in the future?

The future of education is a topic of interest for us and the many higher education professionals we speak with daily. With technology and the gig economy evolving as rapidly as they are, it’s difficult to predict what education will look like in 10 or 20 years time. Luckily for us, HolonIQ’s report, Education in 2030, explores the expansion of global education in depth and identifies five scenarios for the future of learning: education-as-usual, regional rising, global giants, peer to peer and robo revolution.

Education

Skills that Increase Post-Grad Job Prospects

One of the most common anxieties of recent graduates or soon-to-be graduates is the stresses of the job market ahead of them. No matter what field a graduate majored in, finding a job can be intimidating and incredibly challenging, especially with the amount of competition in the modern market.

Education

IT Challenges Universities Face

It’s no secret that technology is changing fast. On the forefront of this technology are universities. Across the globe, universities are searching for new ways to face the latest challenges in Information Technology. From information security to redefining the role of students and technology on campus, colleges have a lot of work to tackle.

Education

How universities can improve student retention rates

There's a lot of talk around improving student admissions rates, but issues around student retention are just as important. The university dropout rate for UK domestic students has increased for the first time in four years.

Admissions

5 innovative online education resources to look out for

Technology has disrupted and digitised many industries across the globe, including, in more recent years, education. In 2017, global investments made to learning technology companies reached over $9.52 billion, up 30% from 2016, according to Edtech Times.

Admissions

How universities can increase enrolments by marketing to students effectively

With technology evolving at rapid rates, it can be difficult to keep up with the latest trends to ensure your message reaches your target audience in the right places. But instead of worrying about new apps and features, it’s more important to get your marketing plan right first. New methods come and go all the time, but key marketing tactics have longevity.

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Institutions already using FULL FABRIC

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