My job in higher ed: Brandon Kirby, Rotterdam School of Management

My job in higher ed: Brandon Kirby, Rotterdam School of Management
Brandon Kirby, Director of MBA Recruitment and Admissions at Rotterdam School of Management discusses brand promotion, disrupting the market and the future of admissions in higher education.
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Kate Tattersfield, November 30, 2017

in Admissions, crm

How to increase admissions in universities

How to increase admissions in universities
In the current political climate, both in the UK and internationally, higher education institutions are doing all they can to grow their application count. We provide some solutions as to how this can be done successfully and cost effectively, through marketing.
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Abhyank Srinet, November 21, 2017

in linkedin

How to educate students about the power of LinkedIn through a workshop

How to educate students about the power of LinkedIn through a workshop
In today’s day and age, where LinkedIn is fast proving to be a platform beneficial to not just professionals, but also to students alike, hosting a workshop on LinkedIn for students will surely help them in decoding ways to have a stunning profile in LinkedIn and also to network their way into the professional world.
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How universities have to adapt under the new EU General Data Protection Regulation (GDPR)

How universities have to adapt under the new EU General Data Protection Regulation (GDPR)
FULL FABRIC explores how universities will be affected by GDPR and how they can become compliant before 25th May 2018.
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What do universities use CRM systems for?

What do universities use CRM systems for?
We explore how replacing a legacy IT system can attract more prospective students, simplify the admissions process, increase conversions and promote student retention while engaging with alumni and other key stakeholders.
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My job in higher ed: Jade Mountain, Head of Digital Content at Pearson College London

My job in higher ed: Jade Mountain, Head of Digital Content at Pearson College London
After working in higher education for over 16 years as a lecturer, head of department and consultant, Jade Mountain is now Head of Digital Content at Pearson College. She is passionate about developing and empowering staff to provide students with the best possible learning experience.
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Hugo Damásio, October 31, 2017

in gdpr conference, gdpr

The impact of GDPR in Higher Education - a Talk by Ardi Kolah

The impact of GDPR in Higher Education - a Talk by Ardi Kolah
Learn more about the impact of the GDPR in the Higher Education sector in our blog.
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How to implement a successful student recruitment marketing strategy

How to implement a successful student recruitment marketing strategy
Consumers need to engage with a brand’s marketing message at least seven times before they commit to purchasing a product, as the age-old marketing maxim goes. A university education isn’t a commodity, but similar ‘buying behaviours’ can be seen in students who are looking for the best place in which to invest in their future.
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How universities can use social media to improve student retention

How universities can use social media to improve student retention
A recent report by the SMF indicates that between 2012/13 and 2014/15, university dropout rates rose from 5.7 per cent to 6.3 per cent. In fact, dropout rates have been following an upwards trajectory for years now. In 2012, 37 per cent to 42 per cent of students considered abandoning their studies for one reason or another, according to a survey by What Works?.
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The future of education does not matter. The present does.

The future of education does not matter. The present does.
Note: This article has been published by Carlo Giardinetti on Medium. 
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