Admissions

Increase Applicants by Upgrading Your Application Portal

Online shopping has become an easy, engaging mobile web experience. Why shouldn’t applying to a university be the same?

Admissions, Lead generation

7 Lead Generation Strategies for Higher Education Institutions

Today’s higher education applicants expect a streamlined, personalised experience from their very first interaction with your institution. Catch-all advertising campaigns and generic application processes just don’t cut it anymore.

Admissions, Student recruitment

International Student Recruitment: Here's What Works in 2021

Owing to widespread internet connectivity and increased global mobility, studying abroad has never been easier. Even during the Covid pandemic, countries such as the UK managed to enrol a record number of international students.

Admissions, CRM

Student Relationship Management: Here's All You Need To Know

Student Relationship Management systems provide universities and other education providers with the tools they need to engage with students across the learning lifecycle, track attainment and progress and create detailed reports and projections.

Admissions, CRM, Education

What to Consider When Transitioning to an Online Admissions System

With changing demographics comes a required shift in the way universities handle admissions systems. No longer are the legacy and PDF-handled admissions processes capable of meeting the needs of the up-and-coming generation of college students. These processes must be streamlined through mobile-friendly, cloud-based admissions systems.

Admissions, Education

Reimagining higher education in the United States

  As education leaders consider their options in the age of the COVID-19 crisis, they must rethink the conventional wisdom.As education leaders consider their options in the age of the COVID-19 crisis, they must rethink the conventional wisdom.

Admissions, Education, Digital marketing

8 Effective Tactics for Higher Education Marketers

Marketing in the higher education niche can feel like you're dealing with a whole different monster altogether. Whether you're a PPC - Pay per Click - expert or your first time creating ad campaigns for this industry, it's crucial to have a robust PPC campaign. On that note, you might want to consider applying these PPC campaign techniques:

Admissions, Education, Digital marketing

Social Media for Higher Education: Key Stats & Best in Class

Social media is becoming increasingly important when it comes to stakeholder engagement. According to research by Hootsuite, 98 per cent of higher education institutions use social media to share content. Social has the power to increase enrolments significantly, so much so that 41 per cent of university officials say they can attribute a rise in admissions to their university’s activity on social media. This shows how impactful social media platforms are as ‘brand awareness’ tools.

Admissions, Education

What are the most important requirements in EU university admissions?

Europe hosts 45 per cent of international students globally and the number of candidates choosing to study internationally has been on the rise. EU Member States and HEIs are implementing strategies to ensure they attract the best talent, including promotional activities, English language programmes, and housing and financial support. 

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