How to choose the right CRM for your university

How to choose the right CRM for your university
A survey conducted by StudyPortals and iE&D Solutions revealed that in 2015, 104 (59%) out of 176 universities respondents did not use a CRM system. So what exactly are these institutions missing out on?
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Understanding the differences between a CRM and a LMS

Understanding the differences between a CRM and a LMS
From SIS to CRM to LMS... the amount of acronyms in the edtech world these days can be overwhelming. This article takes a look at two of the most popular software systems in a bid to explain what they do and provide an overview of their similarities and differences. This series of articles can be used as a guide for higher education professionals who want to understand how the software systems they use work on a basic level.
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5 reasons why universities need a modern applicant tracking system

5 reasons why universities need a modern applicant tracking system
In an ever-competitive world of online applications, it’s important that universities utilise all the technology on offer to help drive results - or in other words, get the best students on board. In 2017 alone, 649,700 potential candidates applied to university compared to 674,890 the year before - a drop of four percent. Here are five reasons why an applicant tracking system will help improve university admissions.
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Five ways Higher Education is making use of mobile technology

Five ways Higher Education is making use of mobile technology
Mobile technology has been a subject of many discussions in the higher education community in recent times. Universities and colleges have been increasingly looking into ways of using smartphones and mobile networks to improve engagement and better captivate their students.
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What do universities use CRM systems for?

What do universities use CRM systems for?
We explore how replacing a legacy IT system can attract more prospective students, simplify the admissions process, increase conversions and promote student retention while engaging with alumni and other key stakeholders.
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How universities can use social media to improve student retention

How universities can use social media to improve student retention
A recent report by the SMF indicates that between 2012/13 and 2014/15, university dropout rates rose from 5.7 per cent to 6.3 per cent. In fact, dropout rates have been following an upwards trajectory for years now. In 2012, 37 per cent to 42 per cent of students considered abandoning their studies for one reason or another, according to a survey by What Works?.
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A CRM for higher ed: three reasons to buy and not build

A CRM for higher ed: three reasons to buy and not build
As higher education becomes increasingly competitive and globalised, the quality of the student experience is becoming more and more important. To stay competitive, universities need to create the most value at every stage of the student lifecycle – otherwise, they’ll lose prospects to institutions which better cater to students' requirements.
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