Instagram is a useful and aesthetic way for your university to reach out to its community. According to Statista, the image-sharing platform has over 150 million active daily users. In the US, a 2015 Pew Center Research survey found that Instagram is the social media platform American university students use the most.
Instagram is a useful and aesthetic way for your university to reach out to its community of prospects, enrolled students and alumni. The image-sharing platform has over 400 million users and proves surprisingly versatile for higher ed marketing. Here’s an outline of eight ways your university can make the most impact with its Instagram account – plus some fine examples along the way.