The edtech evolution

The edtech evolution
Our Head of Solutions Tania and I contributed to a University Business article which looks at the impact edtech is having in higher education and how these technologies may develop in the future. Here’s an extract which includes our views on current edtech use and predictions of upcoming trends.
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The Edtech Podcast’s Sophie Bailey on innovation, podcasting and Web Summit

The Edtech Podcast’s Sophie Bailey on innovation, podcasting and Web Summit
Sophie Bailey tells us about The Edtech Podcast and what people can expect from her networking event at Web Summit.
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My job in higher ed: Dr. Matthew Lynch, academic and author

My job in higher ed: Dr. Matthew Lynch, academic and author
Matthew is Dean of Syphax School of Education, Psychology and Interdisciplinary Studies at Virginia Union University. He tells us how teaching across all age groups has given him a broad perspective of education and why he founded The Edvocate.
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My job in higher ed: Michael Denzler, University of St Gallen

My job in higher ed: Michael Denzler, University of St Gallen
Michael is IT admin support for the University of St Gallen MBA programme. He explains how the technology landscape of higher education is changing and how being a student helps him understand the IT requirements of his peers.
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Software for higher education: in-house development vs SaaS

Software for higher education: in-house development vs SaaS
To provide students with the best higher education experience possible, universities across the world are turning to software to manage and optimise their marketing and recruitment processes. In our new ebook, we outline three key questions universities need to answer when deciding whether to build software in-house or opt for an off-the-shelf, software-as-a-service (SaaS) solution.
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Automation in the admissions process

Automation in the admissions process
Marketing automation has grown tremendously over the past few years, and it's no longer the reserve of the largest or most technologically innovative companies. Many universities now use marketing automation in their recruitment and admissions process to communicate with their prospects, throughout the whole admissions lifecycle, in a relevant and timely manner. And while the word automation sounds cold and impersonal, automating repetitive, mundane tasks frees up your time so you can focus on building better relationships with your candidates.
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How universities can use text messaging

How universities can use text messaging
Universities are increasingly using text messaging to create a more connected campus. The medium is a natural fit for digital native students and its immediate nature makes it an effective way to contact staff. It’s also accessible when used with text-to-speech capabilities, screen magnifiers and mobile braille displays.
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What do millennials expect from technology and customer service?

What do millennials expect from technology and customer service?
In his millennium-themed 1999 single Will 2K, Will Smith memorably rapped: ‘I remember trying to count how old I'd be; when the clock struck twelve in the year two G’. For millennials, the answer to this question would have ranged from 5 to 23 years.
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