How universities have to adapt under the new EU General Data Protection Regulation (GDPR)

How universities have to adapt under the new EU General Data Protection Regulation (GDPR)
FULL FABRIC explores how universities will be affected by GDPR and how they can become compliant before 25th May 2018.
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What do universities use CRM systems for?

What do universities use CRM systems for?
We explore how replacing a legacy IT system can attract more prospective students, simplify the admissions process, increase conversions and promote student retention while engaging with alumni and other key stakeholders.
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My job in higher ed: Jade Mountain, Head of Digital Content at Pearson College London

My job in higher ed: Jade Mountain, Head of Digital Content at Pearson College London
After working in higher education for over 16 years as a lecturer, head of department and consultant, Jade Mountain is now Head of Digital Content at Pearson College. She is passionate about developing and empowering staff to provide students with the best possible learning experience.
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Hugo Damásio, October 31, 2017

in gdpr conference, gdpr

The impact of GDPR in Higher Education - a Talk by Ardi Kolah

The impact of GDPR in Higher Education - a Talk by Ardi Kolah
Learn more about the impact of the GDPR in the Higher Education sector in our blog.
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How to implement a successful student recruitment marketing strategy

How to implement a successful student recruitment marketing strategy
Consumers need to engage with a brand’s marketing message at least seven times before they commit to purchasing a product, as the age-old marketing maxim goes. A university education isn’t a commodity, but similar ‘buying behaviours’ can be seen in students who are looking for the best place in which to invest in their future.
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How universities can use social media to improve student retention

How universities can use social media to improve student retention
A recent report by the SMF indicates that between 2012/13 and 2014/15, university dropout rates rose from 5.7 per cent to 6.3 per cent. In fact, dropout rates have been following an upwards trajectory for years now. In 2012, 37 per cent to 42 per cent of students considered abandoning their studies for one reason or another, according to a survey by What Works?.
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The future of education does not matter. The present does.

The future of education does not matter. The present does.
Note: This article has been published by Carlo Giardinetti on Medium. 
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My job in higher ed: Wolfgang Weicht, Digital and Innovation Officer at Frankfurt School

My job in higher ed: Wolfgang Weicht, Digital and Innovation Officer at Frankfurt School
Wolfgang explains how he leads digital transformation at Frankfurt School of Finance and Management and tells us how he learnt project management from being a chef.
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Rob Parker, September 26, 2017

in Admissions, Marketing, industry, video

Five great university admissions videos to inspire you

Five great university admissions videos to inspire you
Video is a great way to sell your university in a lively and animated fashion. Admissions videos let you give prospects an idea of what it’s like to study at your university; highlight the USPs of the campus and the surrounding area; and provide first-hand insights from existing students, alumni and staff. There’s lots of different approaches you can take to making an admissions video. Here’s five innovative examples that may provide some inspiration.
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My job in higher ed: Bibiana Camba, EADA

My job in higher ed: Bibiana Camba, EADA
Bibiana is Admissions Director of International Degree Programmes at EADA, a business school headquartered in Barcelona. She tells us how technology is changing the way executive education is taught and what education means to her.
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