Kate Tattersfield

Kate Tattersfield
Kate Tattersfield is a former teacher turned content creator at FULL FABRIC, specialising in writing for the education sector.

Recent posts

Mind over matter: Study shows mindset is a larger contributor to academic success than socioeconomic background

Mind over matter: Study shows mindset is a larger contributor to academic success than socioeconomic background
A new study has revealed that mindset matters much more than socioeconomic background when it comes to academic attainment and success in education.
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Decoding the differences between a CRM and a LMS

Decoding the differences between a CRM and a LMS
From SIS to CRM to LMS... the amount of acronyms in the edtech world these days can be overwhelming. This article takes a look at two of the most popular software systems in a bid to explain what they do and provide an overview of their similarities and differences. This series of articles can be used as a guide for higher education professionals who want to understand how the software systems they use work on a basic level.
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Kate Tattersfield, February 16, 2018

in Admissions, crm

How to manage student applications effectively

How to manage student applications effectively
Processing student applications can be an arduous task without the aid of the most up-to-date tools and technology. Here, we explore how universities can alleviate admin pressures and handle the application process effectively.
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5 reasons why universities need a modern applicant tracking system

5 reasons why universities need a modern applicant tracking system
In an ever-competitive world of online applications, it’s important that universities utilise all the technology on offer to help drive results - or in other words, get the best students on board. In 2017 alone, 649,700 potential candidates applied to university compared to 674,890 the year before - a drop of four percent. Here are five reasons why an applicant tracking system will help improve university admissions.
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Kate Tattersfield, January 26, 2018

in gdpr, ebook

GDPR: How can universities best prepare? Download our FREE e-book

GDPR: How can universities best prepare? Download our FREE e-book
This higher education e-book from FULL FABRIC series considers what HEI professionals can do to prepare for and fully comply with the GDPR which is poised to become actionable on May 25th 2018. The book also offers valuable insights from Ardi Kolah, who amongst other things is Director of the GDPR Transition Programme at Henley Business School.
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How to create and maintain healthy alumni relations

How to create and maintain healthy alumni relations
The ways in which HEIs communicate with their alumni is becoming a focal point for marketing professionals across the sector, and for good reason - the total funds received and pledged by UK alumni is at an all time high, according to research by The Guardian.
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How universities can utilise alumni relations to promote international student recruitment

How universities can utilise alumni relations to promote international student recruitment
It’s universally acknowledged that recruiting international candidates is in a university's best interests, for financial as well as cultural and educational reasons. That said, international student recruitment can often be a tricky process - it’s complex, can be costly and moreover, requires strategic planning.
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Kate Tattersfield, December 22, 2017

in Admissions

How to choose advertising channels for Higher Education student recruitment

How to choose advertising channels for Higher Education student recruitment
How can universities fine tune their digital advertising efforts to increase student enrollment and broaden brand awareness? We take a look at some of the most effective channels out there today.
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Kate Tattersfield, November 30, 2017

in Admissions, crm

How to increase admissions in universities

How to increase admissions in universities
In the current political climate, both in the UK and internationally, higher education institutions are doing all they can to grow their application count. We provide some solutions as to how this can be done successfully and cost effectively, through marketing.
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How universities have to adapt under the new EU General Data Protection Regulation (GDPR)

How universities have to adapt under the new EU General Data Protection Regulation (GDPR)
FULL FABRIC explores how universities will be affected by GDPR and how they can become compliant before 25th May 2018.
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